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October 5, 2021  

The Fundamentals of Winning in eCommerce with George Weetman, VP of Digital Commerce at Arc‘teryx

October 5, 2021

George Weetman is the VP of Digital Commerce at Arc'teryx. In this episode, George discusses his three-pronged approach to eCommerce, why brands need to be customer-centric, how to connect strategy & execution, his views on marketing innovation, and much more. 

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